One of General Motors Co.’s (NYSE: GM) best-selling cars, the Chevy Cruze, has suffered a year-to-date sales dip of 25.1% to 122,796. The 2016 model recently has been replaced by a 2017 one.
The Cruze is Chevy’s low-priced sedan. The 2017 version has a base price of $16,975. Chevy also makes a hatchback version. The Cruze competes against two of the best-selling cars in America: the Honda Motor Co. (NYSE: HMC) Civic and Toyota Motor Corp. (NYSE: TM) Corolla. Civic sales are up 15.1% this year to 255,599. Corolla sales are off 3% year to date to 244,651. The Cruz is already at a huge sales disadvantage
Reviews for the Cruze have been modest. One that is typical came from Car & Driver:
Not as razor sharp as some of its more enthusiastic competitors, the Cruze offers the ride of a bigger car in a compact package. Well-shaped front seats, a roomy back seat, and a huge trunk make the Cruze a great distance cruiser. A seven-inch touchscreen with Apple CarPlay and Android Auto is standard, as is 4G LTE with a Wi-Fi hotspot. A 153-hp 1.4-liter turbo four pairs to a six-speed manual or an optional six-speed automatic. The RS adds styling bits but, sadly, no performance upgrades.
A relatively modest car in such a competitive market is bound to have sales pressure. GM needs the Cruze to do well. Chevy sales are down 3.9% year to date to 175,965. And Chevy is GM’s largest division.
Take Charge of Your Retirement In Just A Few Minutes (Sponsor)
Retirement planning doesn’t have to feel overwhelming. The key is finding expert guidance—and SmartAsset’s made it easier than ever for you to connect with a vetted financial advisor.
Here’s how it works:
- Answer a Few Simple Questions. Tell us a bit about your goals and preferences—it only takes a few minutes!
- Get Matched with Vetted Advisors Our smart tool matches you with up to three pre-screened, vetted advisors who serve your area and are held to a fiduciary standard to act in your best interests. Click here to begin
- Choose Your Fit Review their profiles, schedule an introductory call (or meet in person), and select the advisor who feel is right for you.
Why wait? Start building the retirement you’ve always dreamed of. Click here to get started today!
Thank you for reading! Have some feedback for us?
Contact the 24/7 Wall St. editorial team.