Banking, finance, and taxes
Countrywide's (CFC) New PR Program Get Pounded
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24/7 Wall St. is not the only medium that took exception to Countrywide’s (CFC) hiring of Burson-Marsteller to lift employee morale and help the mortgage company look better to the outside world.
As The Wall Street Journal’s David Gaffen points out, the program has received vocal opposition. WSJ.com quoted one observer as saying “Rather than cheerleading for continuing such aggressive behavior, perhaps the company could change its tone and behavior.”
Douglas A. McIntyre
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