What Quality Problem? Toyota (TM) Recalls 470,000 Vehicles

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By Douglas A. McIntyre Published
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Recently, the signs on the road have looked bad for Toyota (TM). The last Consumer Reports survey of vehicle reliability dropped the biggest Japanese car company to third place after it had the front seat for years. And, the company’s shares are trading near a 52-week low, perhaps because UAW contracts promise to make GM (GM) and Ford (F) more financially competitive.

Now, Toyota has recalled 470,000 vehicles in its home market of Japan. According to the FT, it is the company’s fifth recall this year. The latest recall is for various models, including the Crown luxury sedan, made in Japan between September 1999 and October 2004, and the specific problems include fuel pumps, fuel control and steering, according to Reuters.

It may be that Toyota has grown so fast that it no longer has a good handle on its well-known quality control systems. As the company expands into new plants to cover new markets, the number of managers with the background to move Toyota’s systems into new locations has to be stretched.

And, it is paying the price.

Douglas A. McIntyre

Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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