Cars and Drivers

Will Toyota's New Brake System Bring Customers Back

Toyota (TM) president Akio Toyoda announced that a brake override system will be added to all of its new cars. The enhancement to the company’s vehicles will cut engine power when a a driver hits the brakes and accelerator at the same time. Toyoda also said he would appoint a global quality committee made up of the chiefs of quality from all of the firm’s major sales regions.

Toyota faces the issue of whether consumers will care about the new actions.

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