Car prices can be sorted by brand, engine size, technology features, interior design and brands. They also may be sorted by color. Cars with brown exteriors sell for more money than any other color.
iSeeCars reviewed car colors and ranked cars with each color by price. They looked at over 6 million new and used cars between 2017 and 2020. The average price across all colors was $37,144. For brown cars, the average price was $42,369, or 14% higher. The research offered no explanation for this.
[in-text-ad]
However, iSeeCars Executive Analyst Karl Brauer did give some advice:
A vehicle’s color is among the primary considerations after shoppers have decided on a make and model. With resale value being the single biggest factor in how much a new vehicle “costs” over the course of ownership, consumers should carefully consider their color choice.
Here are the average new car prices by color:
- Brown, $42,369
- Gold, $39,868
- Black, $39,447
- White, $39,167
- Yellow, $37,742
- Purple, $36,159
- Red, $35,295
- Gray, $35,096
- Blue, $35,061
- Silver, $35,026
- Green, $35,012
- Orange, $30,714
- Beige, $28,487
Brown may garner the highest new car price. Yet, brown is not good when it comes to how much the price of a car decreases over time. The three-year depreciation rate on a brown-colored car is 42.1%, the second worst among all colors. The only color that was worse was gold, which was down 45.6% over the same period.
Click here to see read about the slowest-selling new car.
Get Ready To Retire (Sponsored)
Start by taking a quick retirement quiz from SmartAsset that will match you with up to 3 financial advisors that serve your area and beyond in 5 minutes, or less.
Each advisor has been vetted by SmartAsset and is held to a fiduciary standard to act in your best interests.
Here’s how it works:
1. Answer SmartAsset advisor match quiz
2. Review your pre-screened matches at your leisure. Check out the advisors’ profiles.
3. Speak with advisors at no cost to you. Have an introductory call on the phone or introduction in person and choose whom to work with in the future
Get started right here.
Thank you for reading! Have some feedback for us?
Contact the 24/7 Wall St. editorial team.
Latest from 24/7
Our expert who first called NVIDIA in 2009 is predicting 2025 will see a historic AI breakthrough.
You can follow him investing $500,000 of his own money on our top AI stocks for free.