Williams-Sonoma Inc

WSM Stock Price Prediction

Williams-Sonoma Inc

Our Rating: BUY

Based on 24/7 Wall St.'s proprietary analysis, we are setting a target price of $227.92 for Williams-Sonoma Inc (WSM) over the next 12 months. This target price suggests a 26.63% upside from the current price of $179.99. In an optimistic scenario, WSM could reach as high as $236.92, while our conservative scenario places the floor at $198.76. Wall Street analyst sentiment shows 8 Buy, 14 Hold, and 1 Sell ratings from 23 analysts covering the stock.

Current Price

$179.99

Target Price

$227.92

Optimistic Scenario

$236.92

Conservative Scenario

$198.76

The Bottom Line

Williams-Sonoma Inc appears attractively valued at current levels. With a 26.6% upside to our $227.92 target, the risk-reward profile looks favorable for investors with a 12-month time horizon. Wall Street agrees, with 35% of analysts rating it a Buy.

12-Month Price Scenarios

Where WSM could be in one year

Optimistic $236.92
Target Price $227.92
Conservative $198.76

This chart shows three potential price paths for WSM over the next 12 months: our Target Price, an Optimistic Scenario, and a Conservative Scenario. Learn how we calculate our price targets →

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Projections are estimates based on current data

Catalysts

Factors that could drive upside

In our optimistic scenario, WSM could reach $236.92 (+31.6% from current price). Key catalysts include:

  • Better-than-expected earnings results
  • Favorable sector and market conditions
  • Positive analyst revisions or upgrades

Risks

Factors that could limit upside

In our conservative scenario, WSM could fall to $198.76 (10.4% from current price). Key risks include:

  • Earnings misses or guidance cuts
  • Broader market or economic headwinds
  • Increased competition or margin pressure

Analyst Sentiment

23 analysts covering WSM

35% Buy Rating
Buy
Hold
Sell
Buy
8
Hold
14
Sell
1
24/7

The 24/7 Factor

Our proprietary price adjustment model

24/7 Wall St.'s stock forecasts utilize a number of factor adjustments that either increase or decrease a stock's 12-month price target. Toggle the factors our model uses on or off below to see how each impacts WSM's share price.

Our Adjustment

1.073×

Adjusted Target

$227.92

Factor Components Toggle to simulate

5-Year Price Projection

Long-term quarterly forecast through 2031

Optimistic Scenario

$349.45

+94.2%

Target Price

$358.56

+99.2%

Conservative Scenario

$247.03

+37.3%

Long-term projections factor in increased uncertainty over time.

Frequently Asked Questions

WSM stock price predictions and forecasts

What is the WSM stock price prediction for 2030?

Looking ahead to 2030, our model projects WSM could trade at an average price of $312.39, with a potential range between $234.29 and $390.49. This represents a potential 73.6% return from today's price. Long-term forecasts depend heavily on company execution, competitive dynamics, and broader market conditions.

Is WSM a buy, sell, or hold right now?

24/7 Wall St. currently rates WSM as a BUY. Strong upside (+26.6%) Among Wall Street analysts, 8 rate it Buy, 14 rate it Hold, and 1 rate it Sell.

What is the WSM stock price target in an optimistic scenario?

In our optimistic scenario for WSM, the stock could reach $236.92 over the next 12 months, representing a 31.6% gain from today's price. This scenario assumes favorable conditions materialize, including strong earnings growth, positive market sentiment, and successful execution of company initiatives.

What is the downside risk for WSM stock?

Even in our conservative scenario, WSM is projected at $198.76 over the next 12 months — roughly flat or slightly higher than today's price. This suggests limited downside risk at current valuations, though unexpected headwinds could still impact the stock.

How accurate are WSM stock price predictions?

Stock price predictions are forward-looking estimates, not guarantees. Our model for WSM incorporates analyst consensus, valuation metrics, technical indicators, and market sentiment. However, actual stock performance depends on many unpredictable factors including earnings surprises, macroeconomic changes, and market psychology. We provide optimistic and conservative scenarios alongside our target price to illustrate the range of potential outcomes. Always conduct your own research before investing.