Consumer Electronics

Journalists Write-Up Apple (AAPL) Rumors, With Nothing To Do As Financial News Fades

The legitimate press is hardly legitimate any more.  The number of rumors about Apple (NASDAQ:AAPL) each week can reach a dozen. Most of them turn out to be false. Apple has been in the process of introducing a tablet PC for months. No one has seen one in the meantime.

The financial press does not have much to cover as the year comes to a close, so writers will take what they can get.

The popular rumors, probably just talk, about Apple today ran in mainstream media including Fortune and Barron’s.

Apple will sell 40 million to 45 million iPhones next year. This information comes from a small website and paper in Taiwan called Digitimes. It has not been confirmed.

The other “news” about Apple is that the company’s tablet PC will be out in January, or March, depending on the source. It may have started from an article in the Financial Times. Piper Jaffray analyst Gene Munster guesses that the rumor might be true, but not based on any solid evidence.

The number of false or fabricated stories in well-regarded media about Apple far outnumbers those that are correct. The mainstream media has come to that.

Douglas A. McIntyre

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