$99 Nexus Is One Step Closer to Free Tablets

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By Trey Thoelcke Published
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The tablet wars will continue to heat up if rumors are right that Google Inc. (NASDAQ: GOOG) will release a $99 machine. Although it may not be as feature rich as current products from Microsoft Corp. (NASDAQ: MSFT) — the Surface — and Amazon.com Inc. (NASDAQ: AMZN) — the Kindle — as well as the iPad, the price alone will cause some consumers to reevaluate what features they need and what they should pay for them. CNET reports:

The company is currently working with Taiwan-based Quanta Computer to produce a $99 Nexus tablet boasting a single-core processor that will launch by the end of this year, Digitimes is reporting today, citing sources. According to the tech-news blog’s sources, the tablet isn’t being developed in partnership with Asus, the company that helped Google build its Nexus 7. The cheaper tablet is, at least right now, separate from the Nexus 7 lineup.

Digitimes reported on the possibility of a new Nexus tablet last month, saying that Google was prepping a version that would cost $99, as well as another that would retail for $199. At that time, the blog indicated that the device would be called the Nexus 7 and would be developed in partnership with Asus. Its sources seem to indicate now that neither of those are claims are true.

Soon, to get market share and sell ancillary products, these companies will give the devices away for free.

Douglas A. McIntyre

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About the Author Trey Thoelcke →

Trey has been an editor and author at 24/7 Wall St. for more than a decade, where he has published thousands of articles analyzing corporate earnings, dividend stocks, short interest, insider buying, private equity, and market trends. His comprehensive coverage spans the full spectrum of financial markets, from blue-chip stalwarts to emerging growth companies.

Beyond 24/7 Wall St., Trey has created and edited financial content for Benzinga and AOL's BloggingStocks, contributing additional hundreds of articles to the investment community. He previously oversaw the 24/7 Climate Insights site, managing editorial operations and content strategy, and currently oversees and creates content for My Investing News.

Trey's editorial expertise extends across multiple publishing environments. He served as production editor at Dearborn Financial Publishing and development editor at Kaplan, where he helped shape financial education materials. Earlier in his career, he worked as a writer-producer at SVE. His freelance editing portfolio includes work for prestigious clients such as Sage Publications, Rand McNally, the Institute for Supply Management, the American Library Association, Eggplant Literary Productions, and Spiegel.

Outside of financial journalism, Trey writes fiction and has been an active member of the writing community for years, overseeing a long-running critique group and moderating workshop sessions at regional conventions. He lives with his family in an old house in the Midwest.

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