Consumer Electronics

Samsung Announces Preorder for Galaxy S8 Active

courtesy of Samsung Electronics Co. Ltd.

Samsung is gearing up to release its newest Galaxy S8 Active, which will be available for preorder come Tuesday through AT&T. This device series has been the front-runner in the fight against the Apple iPhone, and with the newest iteration of the iPhone debuting this fall, Samsung has to make its stand in what could be a challenging market.

The current going rate on the phone is about $850, which would break down into payments of just over $28 per month for 30 months — or at least this is what AT&T is offering.

The Galaxy S8 Active is considered the “toughest Galaxy smartphone yet,” by Samsung. It features a “rugged design and military-grade screen” that make it shock, shatter, water, and dust resistant.

To fortify the device, Samsung has bound it with a metal frame and bumper to deal with any shocks to the device, while the back has a rugged texture for a secure grip.

Further combating Apple and its virtual assistant Siri, Samsung’s Galaxy S8 Active features Bixby, “with the voice assistant’s home screen including quick access to a stopwatch, barometer, compass, and flashlight.”

Tim Baxter, President and CEO of Samsung Electronics North America, commented:

Our new Samsung Galaxy S8 Active is designed with tested durability and strength to address the needs of consumers who need a more rugged device for their lifestyle.

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