Samsung Announces Preorder for Galaxy S8 Active

Consumer Electronics

Published: August 7, 2017 11:10 am

Last Updated: January 12, 2020 9:23 am

Samsung is gearing up to release its newest Galaxy S8 Active, which will be available for preorder come Tuesday through AT&T. This device series has been the front-runner in the fight against the Apple iPhone, and with the newest iteration of the iPhone debuting this fall, Samsung has to make its stand in what could be a challenging market.

The current going rate on the phone is about $850, which would break down into payments of just over $28 per month for 30 months — or at least this is what AT&T is offering.

The Galaxy S8 Active is considered the “toughest Galaxy smartphone yet,” by Samsung. It features a “rugged design and military-grade screen” that make it shock, shatter, water, and dust resistant.

To fortify the device, Samsung has bound it with a metal frame and bumper to deal with any shocks to the device, while the back has a rugged texture for a secure grip.

Further combating Apple and its virtual assistant Siri, Samsung’s Galaxy S8 Active features Bixby, “with the voice assistant’s home screen including quick access to a stopwatch, barometer, compass, and flashlight.”

Tim Baxter, President and CEO of Samsung Electronics North America, commented:

Our new Samsung Galaxy S8 Active is designed with tested durability and strength to address the needs of consumers who need a more rugged device for their lifestyle.

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