“Transformers: Age of Extinction” sold $138 million in its first week in theaters. However it is not unusual for ticket sales to drop 50% or more in the second week after release. Of course, the numbers could be worse. According to Box Office Mojo:
The fourth installment in the Transformers franchise opened just over $100 million this past weekend. That’s the fourth movie this Summer to debut north of $90 million (a new record). The other three all dropped at least 61 percent in their second frame; meanwhile, 2009’s Transformers: Revenge of the Fallen received similarly poor reviews and fell 61 percent over the Fourth of July weekend. It’s likely that Age of Extinction winds up in the same range, which would put it just below $40 million.
Action movies continue to lead box office sales this year. Along with most recent Captain America and Transformers films, among the top ten highest grossing movies of the year are “X-Men: Days of Future Past” from Twenty-First Century Fox Inc. (NYSE: FOX) at $225 million, “The Amazing Spider Man 2” from Sony Corp. (NYSE: SNE) at $200 million and “Godzilla” from Time Warner Inc.’s (NYSE: TWX) Warner Bros. at $197 million.
The race for 2014 box office revenue to catch 2013 for the whole year is still a close one. Last year’s total was $10.9 billion. So far, the 2014 figure is $5.3 billion, without the critical data from July 4 weekend counted.
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