IPO Filing: CampusU, Inc. (CMPS)

By Douglas A. McIntyre Published Jun 26, 8:24AM EDT

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CampusU, Inc. has filed to come public via an IPO. Maxim Group, LLC is listed as the sole underwriter and CampusU will trade under the proposed ticker "CMPS"on NASDAQ.

CampusU is an Internet-based merchandising, marketing and media company focused on the college student market via online communities where college students purchase products and services. It also has a bit of a networking and user-influenced theme including student-generated content, such as blogs, videos and other multimedia content.

It generate sales by selling products and services primarily to college students, and mostly at academic discount prices of up to 80% off suggested retail prices. It claims that its deep discounts are open only to a limited number of companies at a significant pricing advantage. The company’s e-commerce model verifies that a college student is the purchaser of the goods and services (listed as more than 8,000 distinct name-brand software and other technology products), and it also plans to generate revenue from selling targeted marketing and advertising programs to advertisers and corporations to help them sell their products and services to college students.

CampusU had 2006 sales of $11.911 million and posted a net loss after taxes of $5.571 million. For the 3-months ended march 31, 2007, the company posted revenues of $4.59 million (up from $2.285M in Q1-2006) and posted a net loss of $2.096 million.

Jon C. Ogg
June 26, 2007

Jon Ogg can be reached at [email protected]; he does not own securities in the companies he covers.

About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.