Baidu Floats Past Targets (BIDU)

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By Douglas A. McIntyre Updated Published
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baidu-logoChinese online search leader Baidu, Inc. (NASDAQ: BIDU) has reported its quarterly earnings.  Its earnings came in at $0.76 net EPS and posted $0.86 non-GAAP EPS on $118.6 million in revenue versus estimates from Thomson Reuters of $0.76 in non-GAAP EPS and $115.95 million in revenue.

The company also sees revenues at $157 to $161 million in Q2 revenues vs $145.9 million in revenues.  The CEO noted that the company sees tremendous opportunity to reinforce to customers about the inherent advantages of the pay-for-performance platform, and it is confident in its ability to continue growing. It is that pay-for-performance part of its business which is part of the scandal that hurt the company in recent months.  But the recent rally and stability has allowed it to rise from lows by more than 100%.

The company also noted that its balanced approach to controlling costs allowed Baidu to maintain healthy margins, and it plans to invest in user experience, monetization, operating efficiency and branding.

Baidu ended the quarter with about $405.5 million in cash and short-term equivalents.  Shares closed up 3% at $224.86 and we see the initial response is that shares are down less than 1% from the closing price in after-hours trading.  The 52-week trading range is $100.5o to $382.90; and the market cap at the close was north of $7.7 billion.

We would note that Baidu has now exceeded many of its price targets from analysts, and the current market cap of today values the stock at more than 12-times forward revenues for 2009.

JON C. OGG

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About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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