The 15% improvement in e-commerce which began with the Black Friday weekend has continued at a nearly identical pace since then. Some analysts were concerned the American consumer would spend whatever money he had early in the holiday season and this would cause December sales to falter. That has not happened.
comScore reported today holiday season retail e-commerce spending for the first 46 days of the November – December 2011 holiday season. For the holiday season-to-date, $30.9 billion has been spent online, marking a 15-percent increase versus the corresponding days last year. The most recent work week (Dec. 12-16) saw four individual days surpass $1 billion in spending, led by Green Monday (Monday, December 12) with $1.13 billion and Free Shipping Day (Friday, December 16) with $1.07 billion. With the heaviest portion of the season behind us, Cyber Monday appears likely to rank as the heaviest online spending day of the year for the second consecutive season.
The National Federation of Retailers has also revised its sales estimates higher for the holidays. a proof that bricks-and-mortar store sales have strengthened as the number of weeks to Christmas drop.
Douglas A. McIntyre
Take Charge of Your Retirement In Just A Few Minutes (Sponsor)
Retirement planning doesn’t have to feel overwhelming. The key is finding expert guidance—and SmartAsset’s made it easier than ever for you to connect with a vetted financial advisor.
Here’s how it works:
- Answer a Few Simple Questions. Tell us a bit about your goals and preferences—it only takes a few minutes!
- Get Matched with Vetted Advisors Our smart tool matches you with up to three pre-screened, vetted advisors who serve your area and are held to a fiduciary standard to act in your best interests. Click here to begin
- Choose Your Fit Review their profiles, schedule an introductory call (or meet in person), and select the advisor who feel is right for you.
Why wait? Start building the retirement you’ve always dreamed of. Click here to get started today!
Thank you for reading! Have some feedback for us?
Contact the 24/7 Wall St. editorial team.
Latest from 24/7
Our expert who first called NVIDIA in 2009 is predicting 2025 will see a historic AI breakthrough.
You can follow him investing $500,000 of his own money on our top AI stocks for free.