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What's Important in the Financial World (3/15/2012) Better Google Search, Apple $700 Billion Market Cap

Nokia (NYSE: NOK) has decided to enter the tablet PC race. It would be very late to the market, and damage to its brand because of a lack of popular smartphones will hurt prospects of strong sales. Nokia may believe it has no choice but to enter the business. Recent research shows that tablet sales growth is much better than PC growth. Smartphones and tablets have begun to push the PC out of many markets entirely, as wireless connection speeds and chips powered for the devices have improved. Nokia continues to search for a formula that can pull it out of doldrums that saw it to go from the premier handset company to an also-ran. One solution is to marry its smartphones with the Microsoft (NASDAQ: MSFT) mobile operating system. But that system has gotten almost no adoption as it competes with the Apple (NASDAQ: AAPL) iPhone and Google (NASDAQ: GOOG) Android-powered devices. A Nokia tablet probably has the same fate as the PlayBook from Research In Motion (NASDAQ: RIMM). It will be a product made by a company that consumers believe is moribund.

UK Sovereign Debt

Credit rating agency Fitch put the UK’s sovereign debt on negative watch, which means there are great risks to its AAA rating. It is not clear that the action would undermine borrowing costs. UK debt is still considered safe and its economy would have to get much worse to change that. Fitch’s reasoning is that:

The revision of the rating Outlook to Negative from Stable reflects the very limited fiscal space to absorb further adverse economic shocks in light of such elevated debt levels and a potentially weaker than currently forecast economic recovery. In light of the considerable uncertainty around the economic and fiscal outlook, including the risks posed to economic recovery by ongoing financial tensions in the eurozone and against the backdrop of a still large structural budget deficit and high and rising government debt, the Negative Outlook indicates a slightly greater than 50% chance of a downgrade over a two-year horizon.

The UK economy is on the edge of an ongoing recession that would damage national tax receipts. The country has tried to offset those with budget cuts. It is far from certain, though, that those cuts alone will lower the nation’s indebtedness.

Apple’s Market Cap

The new Apple iPad will reach customers for the first time tomorrow. The anticipation has pushed Apple’s stock to record levels. Speculation has Apple’s market cap reaching $700 billion by mid-year. The number now stands at $550 billion. It is preposterous that Apple’s value could gain another 25% in such a short time. Yet, the company has defied predictions that its market worth is too high before. Apple’s next earnings statement is key to the chances of the market cap increase. iPhone sales are expected to continue their surge. So, it will depend on how well the new iPad actually does, as well as whether its sales help Apple’s closely watched gross margins.

Google Search Upgrade

Google will change and “improve” its search engine technology, according to the Wall Street Journal. In part the move will counter improving search engine technology used by Yahoo! (NASDAQ: YHOO) and Microsoft. Consumers often are most comfortable with what they have known best over a period of years. So, Google risks alienating some of its users even as it gives them what it claims are better results due to more advanced technology. Google could extend its lead, from the standpoint of its engineers, but put off some users at the same time.

Douglas A. McIntyre

Credit Card Companies Are Doing Something Nuts

Credit card companies are at war. The biggest issuers are handing out free rewards and benefits to win the best customers.

It’s possible to find cards paying unlimited 1.5%, 2%, and even more today. That’s free money for qualified borrowers, and the type of thing that would be crazy to pass up. Those rewards can add up to thousands of dollars every year in free money, and include other benefits as well.

We’ve assembled some of the best credit cards for users today.  Don’t miss these offers because they won’t be this good forever.

Flywheel Publishing has partnered with CardRatings for our coverage of credit card products. Flywheel Publishing and CardRatings may receive a commission from card issuers.

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