What To Make of Jana and B&N? (BKS, AMZN, LMCA)

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By Jon C. Ogg Updated Published
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Barnes & Noble Inc. (NYSE: BKS) may not be as doomed as the e-book lovers think.  With competition from Amazon.com Inc. (NASDAQ: AMZN) and other digital platforms constantly two-steps ahead of it, the prevailing thought is that B&N and all of its subsidiary bookstores are headed for implosion.  So what about an activist hedge fund taking a big stake?

Jana Partners now has a stake of almost 7 million shares which generates close to a 12% stake in the top brick-and-mortar bookseller.  The fund also has options which entitle it to purchase another 250,000 at $13.00 per share.

When you include the massive stake held by the Riggio group, the convertible stake by Liberty Media Corporation (NASDAQ: LMCA), and the stake held by Ron Burkle, it is a wonder that there are any shares left in the float.  All B&N needs at this point is to get Carl Icahn and Bill Ackman involved to have the perfect five-knuckle shuffle in place.

The Nook e-book reader has been well received according to the company, but the Kindle and other devices just remain a total challenge.  It is obvious that the digital business is going to be crucial for Barnes & Noble and all book-sellers in the future, but it remains unclear about just how profitable it will be for the brick-and-mortar stores when you consider the legacy overhead that comes along with running a large chain of stores.

B&N is a story that is not likely going to go away any time soon, but it is almost certainly expected to remain very controversial.  The market cap here is only $726 million, and that is after a 10.1% gain to $12.49 today. The 52-week trading range is $9.35 to $18.73, but it is expected to lose money this year and next.  Thomson Reuters has a consensus target for its fiscal year-end of April 2012 as a loss of -$1.19 in earnings per share on sales of $7.22 billion.  Estimates for 2013 are -$0.95 EPS and $7.53 billion in sales.

Stay tuned!

JON C. OGG

Photo of Jon C. Ogg
About the Author Jon C. Ogg →

Jon Ogg has been a financial news analyst since 1997. Mr. Ogg set up one of the first audio squawk box services for traders called TTN, which he sold in 2003. He has previously worked as a licensed broker to some of the top U.S. and E.U. financial institutions, managed capital, and has raised private capital at the seed and venture stage. He has lived in Copenhagen, Denmark, as well as New York and Chicago, and he now lives in Houston, Texas. Jon received a Bachelor of Business Administration in finance at University of Houston in 1992. a673b.bigscoots-temp.com.

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