Investing

5 Well-Known Stocks Under $10 That Wall Street Loves Have Vast Upside Potential

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While most of Wall Street focuses on large-cap and mega-cap stocks, as they provide a degree of safety and liquidity, many investors are limited in the number of shares they can buy. Many of the biggest public companies, especially the technology giants, trade in the hundreds, all the way up to over $1,000 per share or more. At those steep prices, it is difficult to get any decent share count leverage.
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Many investors, especially more aggressive traders, look at lower-priced stocks as a way not only to make some good money but to get a higher share count. That can really help the decision-making process, especially when you are on to a winner, as you can always sell half and keep half.

Skeptics of low-priced shares should remember that at one point Amazon, Apple and Netflix traded in the single digits. Nvidia, which has exploded higher on AI semiconductor chips, traded under $10 for years. One stock we featured over the years, Zynga, was purchased by Take-Two Interactive. Cogent Biosciences, which we featured last March, has tripled since then.

We screened our 24/7 Wall St. research database looking for smaller cap companies that could offer patient investors some huge returns for the rest of 2023 and beyond. While these five stocks are rated Buy and have a ton of Wall Street coverage, it is important to remember that no single analyst report should be used as a sole basis for any buying or selling decision.

Equitrans Midstream

This energy stock offers a solid dividend and good exposure to the sector, and it may be poised to be a big winner. Equitrans Midstream Corp. (NYSE: ETRN) owns, operates, acquires and develops natural gas gathering, transmission and storage, and water services assets in the Appalachian Basin.


It operates through these three segments:
  • Gathering System: This segment includes 1,130 miles of high-pressure gathering lines with compression of approximately 485,000 horsepower and multiple interconnect points, as well as approximately 910 miles of Federal Energy Regulatory Commission (FERC) low-pressure gathering lines.
  • Transmission and Storage System: This segment comprises 950 miles of FERC-regulated interstate pipeline that connects to seven interstate pipelines and local distribution companies.
  • Water Service System: This segment includes two independent systems, comprising approximately 200 miles of pipeline that deliver fresh water from the Monongahela River, the Ohio River, local reservoirs and various regional waterways.

Shareholders receive a 6.22% dividend. Royal Bank of Canada has a $13 price target on Equitrans Midstream stock, while the consensus target is $10.80. The shares last traded on Friday at $9.80.

Peloton Interactive

This cycling and exercise platform was a huge pandemic winner but has been hammered this past year. Peloton Interactive Inc. (NASDAQ: PTON) operates interactive fitness platforms in North America and internationally. The company offers connected fitness products with touchscreens that stream live and on-demand classes under the Peloton Bike, Peloton Bike+, Peloton Tread and Peloton Tread+ names.
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The company also provides connected fitness subscriptions for various household users and access to various live and on-demand classes. Its Peloton Digital app for connected fitness subscribers provides access to its classes. As of June 30, 2022, it had approximately 6.9 million members. The company markets and sells its interactive fitness products directly through its retail showrooms and online.

The company announced last November a partnership with Dick’s Sporting Goods to sell their exercise bikes through the retail giant. Peloton’s exercise hardware (minus its new rowing machine) is available for sale at 100 Dick’s Sporting Goods locations.

Citigroup has set its target price at $13, and Peloton Interactive stock has a consensus target of $8.82. The shares closed on Friday at $6.55.

Plug Power

This company is poised to be a huge winner in the fuel cell battle for electric vehicles (EVs). Plug Power Inc. (NASDAQ: PLUG) delivers end-to-end clean hydrogen and zero-emissions fuel cell solutions for supply chain and logistics applications, on-road EVs, the stationary power market and others in North America and internationally. It engages in building an end-to-end green hydrogen ecosystem, including liquid green hydrogen production, storage and handling, transportation and dispensing infrastructure.

The company offers the following:

  • GenDrive, a hydrogen-fueled proton exchange membrane (PEM) fuel cell system that provides power to material-handling electric vehicles
  • GenFuel, a liquid hydrogen fueling delivery, generation, storage and dispensing system
  • GenSure, a stationary fuel cell solution that offers modular PEM fuel cell power to support the backup and grid-support power requirements of the telecommunications, transportation and utility sectors
  • GenKey, an integrated turn-key solution for transitioning to fuel cell power
  • ProGen, a fuel cell stack and engine technology used in mobility and stationary fuel cell systems, and as engines in electric delivery vans; liquefaction systems; and electrolyzers that are hydrogen generators optimized for clean hydrogen production
  • GenCare, an ongoing Internet of Things-based maintenance and on-site service program for GenDrive and GenSure fuel cell systems, GenFuel hydrogen storage and dispensing products and ProGen fuel cell engines

Susquehanna’s $14 target price is less than the consensus target of $17.95, but Plug Power stock closed at $8.51 on Friday.

Rackspace Technology

This company returned to the publicly traded markets a few years ago after a stint in private equity land. Rackspace Technology Inc. (NYSE: RXT) operates as a multicloud technology services company worldwide.
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Its Multicloud Services segment provides public and private cloud-managed services that allow customers to determine, manage and optimize the right infrastructure, platforms and services. It also provides professional services related to designing and building multicloud solutions and cloud-native applications.

The Apps & Cross Platform segment includes managed applications; managed security services in the areas of security threat assessment and prevention, threat detection and response, rapid remediation, governance and risk and compliance assistance across multiple cloud platforms, as well as privacy and data protection services, including detailed access restrictions and reporting; data services; and professional services related to designing and implementing application, security and data services.

The $4.15 Credit Suisse target price is well above the consensus of $2.79. On Friday, Rackspace Technology stock last traded at $2.65 up 6%.

SoFi Technologies

This company took the SPAC route for its IPO and is a meme stock trader favorite. SoFi Technologies Inc. (NASDAQ: SOFI) provides digital financial services that allow its members to borrow, save, spend, invest and protect their money.

The company also offers student loans, personal loans for debt consolidation and home improvement projects and home loans. SoFi also provides cash management, investment and other related services.

In addition, it operates Galileo, a technology platform that offers services to financial and non-financial institutions, and Apex, a technology-enabled platform that provides investment custody and clearing brokerage services.

SoFi Technologies stock has a $15 target price at Mizuho. The consensus target is just $10.28, and shares closed on Friday at $8.79.


These are five stocks for aggressive investors looking to get share count leverage on companies that have sizable upside potential. While not suited for all investors, they are not penny stocks with absolutely no track record or liquidity, and major Wall Street firms have research coverage.

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