Prediction: This Well-Known Brand Stock Will Be the Best Performer the Rest of 2024

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By Trey Thoelcke Published
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Prediction: This Well-Known Brand Stock Will Be the Best Performer the Rest of 2024

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24/7 Wall St. Insights

  • With a notable market rotation happening, where should nervous investors seek opportunities now?
  • Among stocks of well-known companies, Wall Street has high expectations for Dave & Buster’s Entertainment Inc. (NASDAQ: PLAY).
  • Also: Discover 2 dividend legends to hold forever.

Warren Buffett, perhaps the most well-regarded investor of all time, famously prefers to invest in companies that are well-known and that have easy-to-understand businesses. That’s why Berkshire Hathaway’s top holdings include such household names as American Express Co. (NYSE: AXP | AXP Price Prediction), Coca-Cola Co. (NYSE: KO), and Chevron Corp. (NYSE: CVX). The attraction of companies likely to fare better in recessions, and stocks that can weather market downturns better than more speculative plays, is clear in times of economic uncertainty.

With a notable market rotation happening, where should nervous investors be seeking opportunities now? Let’s take a look at well-known brand stocks for which Wall Street analysts have big expectations for the rest of the year and into the next.

Stock Mean Target Upside
Avis Budget Group Inc. (NASDAQ: CAR) $126.57 44.2%
Bath & Body Works Inc. (NYSE: BBWI) $49.60 41.4%
Dave & Buster’s Entertainment Inc. (NASDAQ: PLAY) $61.71 95.5%
Dell Technologies Inc. (NYSE: DELL) $158.16 42.1%
Delta Air Lines Inc. (NYSE: DAL) $60.30 46.6%
Goodyear Tire & Rubber Co. (NYSE: GT) $12.71 43.9%
Stellantis N.V. (NYSE: STLA) $24.37 44.0%
United Airlines Holdings Inc. (NASDAQ: UAL) $70.85 65.2%
Wayfair Inc. (NYSE: W) $62.37 41.6%
Wynn Resorts Ltd. (NASDAQ: WYNN) $114.67 48.6%

Clearly, Wall Street feels Dave & Buster’s has the greatest potential upside of these household name stocks in the coming year. Does that mean that its shares are undervalued? Or perhaps one overzealous analyst has skewed the mean?

Why Invest in Dave & Buster’s?

investing in Dave & Buster's
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Are Dave & Buster’s shares poised for a turnaround?

Dave & Buster’s stock is up about 62% from its 2014 initial public offering (IPO) share price. Shares were last seen trading shy of $32 apiece. They hit an all-time high above $73 back in 2017.

The company calls itself the “ultimate, innovative, experiential eatertainment destination!” Each location has a full-service restaurant, full bar, and a video arcade that is known as the “Million Dollar Midway.” Like many businesses in its industry, the company struggled through the COVID-19 pandemic, but it went on to acquire a rival chain in 2022 and last year began revamping its locations to focus on new types of interactive social gaming and group entertainment options, as well as to update the bar experience.

The company has not offered a dividend since before the pandemic. The stock far outperformed the S&P 500 in 2023. Shares reached a post-pandemic high near $70 apiece back in March but have pulled back since then. The question is whether the shares are poised for a rebound. Let’s have a look at what Wall Street expects.

Dave & Buster’s, the Company

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This company owns and operates entertainment and dining venues for adults and families in North America. Its venues offer a menu of entrées and appetizers, as well as a selection of alcoholic and non-alcoholic beverages. And they offer an assortment of entertainment attractions centered on playing games and watching live sports and other televised events. The company operates its venues under the Dave & Buster’s and Main Event brand names.

Dave & Buster’s is based in Coppell, Texas, a suburb of Dallas. The company was founded in 1982. In October of 2014, it went public. The company competes with or is similar to Bowlero Corp. (NYSE: BOWL), Chuck E. Cheese, Pinstripes Holdings Inc. (NYSE: PNST), Six Flags Entertainment Corp. (NYSE: FUN), and TopGolf.

Earlier this summer, the company blamed disappointing fiscal first-quarter results on soft consumer demand. The fourth-quarter results were also short of expectations. In April, it appointed a new chief financial officer and it updated its menu.

Dave & Buster’s, the Stock

Dave & Buster's
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Dave & Buster’s

The share price is about 41% lower than at the beginning of the year. In that time, the S&P 500 is up nearly 18%. Note that the $61.71 consensus price target is less than the 52-week high. The consensus recommendation of analysts has been to buy shares for at least four months. Truist Securities recently maintained its Buy rating, though it did lower its price target to $59.

The stock is popular with institutional investors. BlackRock, Hill Path Capital, and Vanguard are beneficial owners. Almost 39 million shares, or over 9% of the float, are held short. Note that the new CFO bought more than $526,00 worth of shares in July.

Wall Street expectations for where the stock goes in the next 52 weeks vary widely but are all very positive. Even the lowest target signals that the share price has plenty of room to run in the next 52 weeks.

Low target $56.00 77.4%
Mean target $61.71 95.5%
High target $75.00 137.6%

Despite Wall Street’s apparent optimism, it is hard to argue that current economic conditions favor Dave & Buster’s. It could have trouble attracting and retaining customers in the short term, and rising labor costs and supply-chain shortages may also be a drag. The remodeling program could help offset these headwinds, but its pace has been slow thus far.

Wall Street does not seem too concerned, though, and remains optimistic so far.

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Photo of Trey Thoelcke
About the Author Trey Thoelcke →

Trey has been an editor and author at 24/7 Wall St. for more than a decade, where he has published thousands of articles analyzing corporate earnings, dividend stocks, short interest, insider buying, private equity, and market trends. His comprehensive coverage spans the full spectrum of financial markets, from blue-chip stalwarts to emerging growth companies.

Beyond 24/7 Wall St., Trey has created and edited financial content for Benzinga and AOL's BloggingStocks, contributing additional hundreds of articles to the investment community. He previously oversaw the 24/7 Climate Insights site, managing editorial operations and content strategy, and currently oversees and creates content for My Investing News.

Trey's editorial expertise extends across multiple publishing environments. He served as production editor at Dearborn Financial Publishing and development editor at Kaplan, where he helped shape financial education materials. Earlier in his career, he worked as a writer-producer at SVE. His freelance editing portfolio includes work for prestigious clients such as Sage Publications, Rand McNally, the Institute for Supply Management, the American Library Association, Eggplant Literary Productions, and Spiegel.

Outside of financial journalism, Trey writes fiction and has been an active member of the writing community for years, overseeing a long-running critique group and moderating workshop sessions at regional conventions. He lives with his family in an old house in the Midwest.

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