Comcast Goes To The Movies

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By Douglas A. McIntyre Published
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Wall St. is all fired up by comments from Comcast’s CEO about how well the company is doing with its TV, voice, and broadband products. In the words of Brian Roberts, “It’s all clicking, our business is on fire.

On the heels of the interview, Comcast (CMCSA) has announced it will buy Fandango, one of the largest movie search sites and film ticket retailers. The site will be merged into Comcast Interactive and relaunched as part of a larger video initiative. As the company said: "Fancast, which will launch this summer, will be a national entertainment site where people can search and discover television and movie content, while managing their viewing experience across multiple devices."

The Comcast website is already one of the most visited in the US according to comScore and NetRatings. Consumers can use it to watch both film and TV promotions. It would appear that the cable company now has a more ambitious agenda.

Comcast’s new interactive destination will allow it to  go to movie studios as a company that broadcasts their products on its cable TV service, promotes the products at the Comcast website and Fandango, and sells tickets for movie theaters.

That’s a lot of bases to cover and gives Comcast some extra negotiating leverage with the content guys.

Douglas A. McIntyre

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Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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