LIN TV Corp. (NYSE:TVL) has announced the launch of its own dedicated LIN TV Channels on YouTube, giving Google (NASDAQ:GOOG) another hosted "Old Media" feather in its cap. This partnership is said to reflect LIN TV’s expansion of its local news brands and YouTube’s commitment to make compelling video accessible online. These stations will debut:
- WISH-TV in Indianapolis,
- WOOD-TV in Grand Rapids,
- WTNH-TV in New Haven,
- and WPRI-TV in Providence.
The stations will feature news, sports and entertainment clips on YouTube websites. Viewers will also be able to subscribe to receive videos, share videos and post comments. LIN TV’s dedicated YouTube channels, while it doesn’t say this in the press release, will allow LIN TV to offer up the content without having the issues and bandwidth demand from hosting these channels.
Jon C. Ogg
November 13, 2007
This and other news analysis appears weekly in the 24/7 Wall St. "Old Media/New Media" Newsletter.
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