Media

Worst Corporate Press Release Of The Day: McGraw-Hill (MHP)

Windmill_2_lgFrom time to time, corporate public relations departments put out information that they later regret having released.

To draw attention to their troubles, they issue a second release which has the term "Kill, Kill, Kill" at the top of it. That is supposed to signal the fact that the original document should be retracted. Very subtle.

McGraw-Hill (MHP) put out a "Kill" release today. Unfortunately, it covered a press release it put out on November 7.

"We are advised by McGraw-Hill Education that journalists and other readers should disregard the news release, Glencoe Literature: California Treasures Approved by California Department of Education, issued Friday, November 7 over PR Newswire, as it contained potentially misleading information."

Douglas a McIntyre

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