Media
Gannett (GCI) Says USA Today Revenue May Drop 35%
Published:
Last Updated:
The downturn in newspaper ad revenue has gone from awful to extraordinary. Gannett (GCI) told analysts that sales at its flagship USA Today paper could be down as much as 35%. That would certainly be an indication that the firm’s other dailies are doing poorly and that other newspaper chains including McClatchy (MNI) and Lee (LEE) are not out of the woods.
With its color pages, relatively short stories, and national distribution, USA Today is as much a magazine as a newspaper. Its demise is a signal that large publications such as BusinessWeek, Fortune, and Newsweek may be in more immediate trouble than they have said in public.
Last year, most newspapers suffered advertising revenue drops of about 20%. If the USA Today information is the sign of a broader trend, the drop may be accelerating. That means fewer large newspapers will make it to the end of the year.
Douglas A. McIntyre
100 Million Americans Are Missing This Crucial Retirement Tool
The thought of burdening your family with a financial disaster is most Americans’ nightmare. However, recent studies show that over 100 million Americans still don’t have proper life insurance in the event they pass away.
Life insurance can bring peace of mind – ensuring your loved ones are safeguarded against unforeseen expenses and debts. With premiums often lower than expected and a variety of plans tailored to different life stages and health conditions, securing a policy is more accessible than ever.
A quick, no-obligation quote can provide valuable insight into what’s available and what might best suit your family’s needs. Life insurance is a simple step you can take today to help secure peace of mind for your loved ones tomorrow.
Click here to learn how to get a quote in just a few minutes.
Thank you for reading! Have some feedback for us?
Contact the 24/7 Wall St. editorial team.
Latest from 24/7
