NetFlix (NFLX) is making another move to keep it ahead of rivals including Amazon (AMZN) and Blockbusters. It will adding its video-on-demand service to the Microsoft (MSFT) Window Media software. According to CNET, “For Netflix, the partnership offers the Web’s No.1 video rental service the chance to reach scores of of Vista users.”
Although Vista sales have been disappointing for Microsoft, it is still the most-used PC operating system after Windows XP. NetFlix will now have the opportunity to market its video streaming services to millions of potential customers.
Many analysts have speculated that VOD products from cable companies and new competitors including Amazon would sharply erode NetFlix’s market share. That has not happened and the Microsoft deal provides insurance that it can hold its lead in video rentals well into the future.
Douglas A. McIntyre
Take This Retirement Quiz To Get Matched With An Advisor Now (Sponsored)
Are you ready for retirement? Planning for retirement can be overwhelming, that’s why it could be a good idea to speak to a fiduciary financial advisor about your goals today.
Start by taking this retirement quiz right here from SmartAsset that will match you with up to 3 financial advisors that serve your area and beyond in 5 minutes. Smart Asset is now matching over 50,000 people a month.
Click here now to get started.
Thank you for reading! Have some feedback for us?
Contact the 24/7 Wall St. editorial team.
Latest from 24/7
