Nintendo’s strategy with its immensely popular Wii has been to market a simple game console that is easy to operate and appeal to a broad set of consumers. It has largely left the market for the “serious” game players to Microsoft (MSFT) and Sony (SNE) which build more expensive and fully-featured platforms.
The recession and less expensive version of competing products are leading Nintendo to change its approach.
According toThe Wall Street Journal, the Wii plans to take on the Xbox 360 and Playstation 3. “Nintendo Co., in a bid to keep up momentum for its Wii console, is pushing to increase the number of Wii videogames made by outside publishers, including combat and sports titles that target serious players.”
It is an “all win, no lose” plan. The Wii and its basic and simple games will still appeal to the larger market of casual game players. Adding more challenging games will help it to get the hard core players to consider the Wii, which they probably were not willing to do before.
Nintendo has a huge lead over Microsoft and Sony and it intends to keep it.
Douglas A. McIntyre
Credit Card Companies Are Doing Something Nuts
Credit card companies are at war. The biggest issuers are handing out free rewards and benefits to win the best customers.
It’s possible to find cards paying unlimited 1.5%, 2%, and even more today. That’s free money for qualified borrowers, and the type of thing that would be crazy to pass up. Those rewards can add up to thousands of dollars every year in free money, and include other benefits as well.
We’ve assembled some of the best credit cards for users today. Don’t miss these offers because they won’t be this good forever.
Flywheel Publishing has partnered with CardRatings for our coverage of credit card products. Flywheel Publishing and CardRatings may receive a commission from card issuers.
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