Too many companies want to compete with Amazon’s (NASDAQ:AMZN) relatively successful Kindle unit, although investors are concerned that the devices, priced at $249, will never have mass market appeal.
Barnes & Noble (NYSE:BKS) is in the process of launching an e-reader to help it sell electronic content. The chain needs something to offset falling store sales.
Sony (NYSE:SNE) has entered the market for e-readers.
Google (NASDAQ:GOOG) will use its technology a massive user base to open its own e-book store. According to Reuters, “Google plans to launch an online store to deliver electronic books to any device with a Web browser.” Publishers will keep 63% of the revenue from content.
The field is getting too crowded both in the e-reader and e-book sector. That means a lot of companies are going to lose money
Douglas A. McIntyre
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