September sales for video game consoles were relatively good given the economy. Price cuts on the Nintendo Wii, Sony (NYSE:SNE) PS3, and Microsoft (NASDAQ:MSFT) Xbox stimulated activity. It appears that the initial surge in sales that those discounts caused is already over.
Video game sales, including consoles and games, fell 18% in October.
Console sales fell 23%. The Nintendo Wii was able to prevail against the trend. Will sales were up to 506,900 compared to 462,800 in the September. Sales of PS3 dropped to 320,600 from 491,800. Xbox 360 sales fell to 249,700 from 352,600.
Some games including “Borderlands”, “NBA 2K10.” and “FIFA Soccer 10” sold well.
If anything resurrects sales in November it will be “Call to Duty: Modern Warfare 2” which brought in $310 million in sales in its first day on the market.
Douglas A. McIntyre
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