Twitter's Online Audience Hits 114 Million as It Struggles

Media

Published: April 21, 2016 6:41 am

Last Updated: January 13, 2020 10:31 am

Twitter Inc. (NYSE: TWTR) maintained its position as one of America’s most visited sites, even as it struggles to gain revenue continue. The social media site had 114 million visitors in March.

The data come from online research firm comScore, which releases information about visits to sites as a measure of U.S. internet activity. It covers both desktop and mobile audiences.

Twitter placed 15th on the comScore list, compared with second-place Facebook Inc. (NASDAQ: FB), which had visits of 207.4 million, and LinkedIn Corp. (NYSE: LNKD) at number 12 with 122.7 million. Each of these companies has a large revenue base that shows the extent to which it has capitalized on its size. Twitter is famous as a firm that cannot match that transition.

Last year, Twitter’s revenue was $774 million, compared to $547 million in the year before. While the growth rate was impressive, the relative size of the revenue was not, compared to the other largest social networks. And investors sold off the stock, in large part because Twitter’s guidance for first-quarter revenue was modest.

Investors continue to believe that Twitter’s business has started to die, despite its 114 million U.S. visitors.

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