Madden 2010 Sales To Fuel GameStop (GME)

Over the past week, the 24/7 Wall St./The Channel Checkers poll surveyed Gamestop and EB Games stores across the United States to track sales trends of gaming consoles and video games.  We asked the following questions:

1. What is the best selling video game right now?
2. What is the best selling game platform?
3. What will be the next big game released over the next 3 months?

• 17% of respondents saw Fight Night Round as the top selling game.  13% said Halo 3 and Aion, while 9% said Tiger Woods 2010.
• Nintendo Wii was seen as the top selling console by 35% of respondents.  30% saw the X-BOX  360 as the top console.  26% cited the PS3 as the top console.
• Madden 2010 was seen as the most anticipated new game coming out according to 30% of respondents.  22% of respondents cited Halo 3: ODST  as the most exciting new game coming out.  13% cited Harry Potter, while 9% said G-force.
Conclusion of Channel Check:  The Nintendo Wii was seen as the top console by 35% of respondents.  It dominated the response to this question in 2008 and still continues to.  When asked what will be the next big game coming out over the next 3 months, 30% of respondents said Madden 2010 from Electronic Arts (ERTS).  The result of the survey shows that Nintendo Wii will continue to be a popular gaming console compared to the Microsoft (MSFT) X-BOX and the Sony (SNE) PS3.  However, there doesn’t seem to be any new major title coming come out in the next couple of month besides Madden 2010.

For access to the underlying survey or for more information, please contact Jason Katz at 415.867.0959 or [email protected]

Douglas A. McIntyre