What the Holidays Mean to Best Buy

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By Douglas A. McIntyre Published
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New management at Best Buy Co. Inc. (NYSE: BBY) has not articulated a turnaround plan, and that may be because there is none. The people who run the consumer electronics retailer cannot conjure what probably does not exist. That leaves the best chance for Best Buy shares to advance from their current level of $17 in the hands of founder and ex-chairman Richard Schulze. Reuters reports that he and several private equity groups continue to look at the Best Buy financial statements ahead of what could be a bid of between $24 and $26 a share. But it is not the company’s past numbers that should be the focus of Schulze’s attention. It should be how well the retailer will do in the critical final three months of the year — the holiday season.

According to Reuters:

Apollo Global Management LLC, Cerberus Capital Management LP, TPG Capital LP and Leonard Green & Partners LP are among firms that are conducting due diligence on Best Buy.

These firms all are run by brilliant people who employ expert analysts, but the history of risky private equity deals is littered with transactions based on projections that were too optimistic.

Best Buy’s holiday sales can be measured against current forecasts for the entire retail industry. The NRF expects retail sales nationwide to rise 4.1% this holiday season to $586.1 billion. Shop.org predicts that e-commerce sales will rise “12 percent over last holiday season to as much as $96 billion.” As much as anything else, Best Buy’s weakness has been online. It has been trounced by other e-commerce firms, particularly Amazon.com Inc. (NASDAQ: AMZN). And there is nothing Best Buy can do about the new consumer habit of looking at items in stores to evaluate them in person, and then buying those items online to get the best prices.

Schulze is likely to take his time pouring over Best Buy’s books so that he can get a clear picture of sales between October and the end of the year. If those numbers are as weak as recent results would indicate, he may not make any offer at all.

Douglas A. McIntyre

Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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