
Reuters cited this statement from Macy’s:
Macy’s is a company that stands for diversity and inclusion. We have no tolerance for discrimination in any form. In light of statements made by Donald Trump, which are inconsistent with Macy’s values, we have decided to discontinue our business relationship with Mr. Trump.
The statements Macy’s refers to were made by Trump regarding Mexican migrants to the United States when he announced his presidential candidacy in mid-June. The company said it was “disappointed and distressed” by Trump’s remarks. A petition circulated by MoveOn.org demanding that Macy’s sever its ties with Trump had gathered more than 700,000 signatures and may have helped convince the retailer that Trump was no longer a benefit to the company.
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Trump has taken some lumps since he made the statements. Spanish-language network Univision has dropped its telecast of the partially Trump-owned Miss USA pageant and said it would cut all business times with him. NBCUniversal, a division of Comcast Corp. (NASDAQ: CMCSA) and co-owner of the Miss USA pageant, has also cut its ties with Trump, including his appearances on the popular network TV show, “The Apprentice.”
In response, Trump has threatened to sue NBCUniversal and Tuesday did file a $500 million lawsuit against Univision. He also said in a statement reported at CNN:
Both Macy’s and NBC totally caved at the first sight of potential difficulty with special interest groups who are nothing more than professional agitators, who are not looking out for the people they purport to represent, but only for themselves. It is people like this that are actually running our country because our leaders are weak and ineffective.
People once said about publicity that any of it is good as long as they spell your name right. Trump has always appeared to believe that, and it does not look like the latest flap has changed his mind.
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