Another Retailer Takes the Sears Pounding

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By Douglas A. McIntyre Published
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Another Retailer Takes the Sears Pounding

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Sears, Kmart and J.C. Penney took years to fail and go into bankruptcy. These once-great retailers are now almost gone. Another retailer, Joann Inc. (NASDAQ: JOAN), may go the same way. As brick-and-mortar retailers have been under siege by e-commerce operations such as Amazon, more and more traditional retailers like dying Joann fail. (These are America’s 25 dying industries.)

According to TheStreet, Joann “had its CreditRiskMonitor FRISK Score lowered to a 1.” Most companies with that score do not make it.

Joann is a penny stock that trades at $0.46, and its market cap is only $19 million. Its shares have fallen 90% in the past year. Ironically, the company recently hired several thousand employees to cover holiday shopping needs.

The most recent quarterly numbers for this retailer of sewing fabric and arts and crafts products look awful. Failing Joann posted revenue of $454 million. It had a net loss of $74 million and $19 million in cash on its balance sheet. The chief financial officer said the company was on its way to hit a goal of $200 million in cost reductions. Companies generally cannot cut their way to profits.

Chris DiTullio, chief customer officer and co-lead of the Interim Office of the CEO, made an optimist comment that had no basis. That borders on irresponsible behavior.

Joann has a footprint of 830 stores. That is small by national retail standards, which puts Joann at another disadvantage. There is a tiny chance that a surge in holiday sales could save dying Joann, but that is unlikely.

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About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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