This has been a good holiday season so far for retailers, with consumer confidence buoyed by a strong labor market, income gains, and the stock market climbing to record highs.
It is traditionally a make-or-break time for retailers, and they have been making it big this year. Even before the holiday season began, things were looking good for the nation’s merchants. Retail sales were surprisingly strong in November — increasing 0.8% from October and up 5.8% from a year earlier, the largest yearly November gain since 2011.
There could be even more good cheer in stores as the days immediately before Christmas are usually among the busiest.
Click here to see the 50 best doorbuster deals for Christmas.
This year, shoppers expect to do about 40% of their shopping online, up from 33% just two years ago. Online shoppers are also likely to spend several hundred dollars more than shoppers who buy gifts only in physical stores.
While there has been a relentless surge in online shopping, brick-and-mortar retail still retains its appeal more many shoppers. Traditional retailers have tried to fend off competition from Amazon by getting consumers into their stores and onto their own websites. One tactic all retailers use this time of year is the so-called doorbuster deals and other offers not available the rest of the year. And there are many enticing deals out there. 24/7 Wall St. has compiled a list of the 50 best doorbuster deals available online and in stores in the days before Christmas. The discounts we found range from 40% to a whopping 80% off retail prices.
One area that has been particularly hot is consumer electronics. These items carry higher price tags than many traditional gifts such as clothes and candy. Consumers are more inclined to upgrade their phones every couple of years than their socks and ties.
Headphones and portable speakers seem to be especially in demand this holiday season, as well as everything “smart” — smartphones, smart homes, and smart TVs. Best Buy is offering the Onyx Studio 4 speaker for $129.99, a discount of more than 70% off retail. Target has cut the price of Element’s 50-inch Smart TV by 45% to $299.99.
Video games are popular gifts too, and we found retailers across the country slashing prices from 40% to 66% off popular games like Uncharted 4: A Thief’s End, Grand Theft Auto V, and Mafia III.
There are also appealing deals on ever-popular products for the home: Target is selling the Keurig K-Select Coffee Maker for $69.99 and Walmart has the KitchenAid Mixer for $199, both discounted at least 45%.
Though the days will soon be getting longer, there is still lots of winter left, and Sears has some great discounts on warm-weather gear, such as 75% off Laura Scott Women’s Fleece Jacket and 67% off Outdoor Life Men’s Flannel Shirt Jacket.
Based on a projected item’s popularity as a holiday gift and its discount at some of the largest retailers in the country, 24/7 Wall St. listed here the 50 best deals at stores across the country. The deals are on in-demand products and are expected to continue through most — if not all — of the remainder of the holiday shopping season. Research on this piece was conducted through 12/21/2017, and some deals may have expired or changed since then.
1. Apple 6 32GB Prepaid Smartphone
> Price: $199.00
> Store: Walmart
> Savings: $200 (50% off)
> Product type: Smartphone
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2. ProForm Folding Treadmill
> Price: $499.99
> Store: Walmart
> Savings: $400 (44% off)
> Product type: Treadmill
3. KitchenAid Mixer
> Price: $199.00
> Store: Walmart
> Savings: $161 (45% off)
> Product type: Kitchen appliance
4. Cars 3 Thunder Hollow Criss-Cross Track Set
> Price: $29.97
> Store: Walmart
> Savings: $20 (40% off)
> Product type: Toy
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5. Casio Men’s Watch
> Price: $92.99
> Store: Walmart
> Savings: $67 (42% off)
> Product type: Watch
6. Uncharted 4: A Thief’s End
> Price: $71.98
> Store: Target
> Savings: $48 (40% off)
> Product type: Video game
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7. Playskool Heroes Adventure Base
> Price: $36.99
> Store: Target
> Savings: $43 (54% off)
> Product type: Toy
8. Nikon D3400 D-SLR 2-Lens Kit
> Price: $499.99
> Store: Target
> Savings: $393 (44% off)
> Product type: Camera
9. Keurig K-Select Coffee Maker
> Price: $69.99
> Store: Target
> Savings: $60 (46% off)
> Product type: Coffee maker
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10. Grand Theft Auto V
> Price: $29.99
> Store: Target
> Savings: $30 (50% off)
> Product type: Video game
11. GoPro HERO5
> Price: $199.99
> Store: Target
> Savings: $139 (41% off)
> Product type: Camera
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12. Google Home Mini
> Price: $29.00
> Store: Target
> Savings: $20 (41% off)
> Product type: Smart home
13. Element 50″ 4K UHD Smart TV
> Price: $299.99
> Store: Target
> Savings: $245 (45% off)
> Product type: Television
14. Digital Slr Camera
> Price: $449.99
> Store: Target
> Savings: $300 (40% off)
> Product type: Camera
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15. CANON PowerShot SX530 HS
> Price: $249.99
> Store: Target
> Savings: $181 (42% off)
> Product type: Camera
16. Canon REBEL T6 Zoom Kit
> Price: $449.99
> Store: Kohl’s
> Savings: $300 (40% off)
> Product type: Camera kit
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17. Michael Kors Men’s Madison Cashmere-Blend Overcoat
> Price: $199.99
> Store: Macy’s
> Savings: $295 (60% off)
> Product type: Overcoat
18. Homedics Ellia Rise Marble Remote-Control Aroma Diffuser
> Price: $59.99
> Store: Macy’s
> Savings: $80 (57% off)
> Product type: Diffuser
19. Columbia Men’s Steens Mountain Fleece
> Price: $29.99
> Store: Macy’s
> Savings: $30 (50% off)
> Product type: Fleece
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20. Calvin Klein Performance Chevron Quilted Vest
> Price: $29.99
> Store: Macy’s
> Savings: $49 (62% off)
> Product type: Vest
21. The Sharper Image 14.4-in. Lunar Drone with HD Camera & Virtual Reality Smartphone Viewer
> Price: $74.99
> Store: Kohl’s
> Savings: $95 (56% off)
> Product type: Drone
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22. Sonya Women’s Ankle Boots
> Price: $34.99
> Store: Kohl’s
> Savings: $45 (56% off)
> Product type: Boots
23. Samsonite Spinner Luggage
> Price: $129.99
> Store: Kohl’s
> Savings: $130 (50% off)
> Product type: Luggage
24. easystore 8TB External USB 3.0 Hard Drive
> Price: $149.99
> Store: Best Buy
> Savings: $300 (50% off)
> Product type: Hard drive
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25. Uniden Dash Camera
> Price: $29.99
> Store: Best Buy
> Savings: $70 (57% off)
> Product type: Dash camera
26. MEGABOOM Portable Bluetooth Speaker
> Price: $149.99
> Store: Best Buy
> Savings: $300 (50% off)
> Product type: Speaker
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27. SanDisk USB 3.0 Flash Drive
> Price: $17.99
> Store: Best Buy
> Savings: $60 (70% off)
> Product type: Flash drive
28. Samsung 4K Ultra HD TV
> Price: $349.99
> Store: Best Buy
> Savings: $593 (41% off)
> Product type: Television
29. Mafia III
> Price: $09.99
> Store: Best Buy
> Savings: $29 (66% off)
> Product type: Video game
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30. LG 2.1-Channel Soundbar System
> Price: $129.99
> Store: Best Buy
> Savings: $277 (53% off)
> Product type: Soundbar
31. Insignia Voice Smart Portable Bluetooth Speaker
> Price: $69.99
> Store: Best Buy
> Savings: $149 (53% off)
> Product type: Speakers
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32. Onyx Studio 4
> Price: $129.99
> Store: Best Buy
> Savings: $448 (71% off)
> Product type: Speaker
33. For Honor
> Price: $19.99
> Store: Best Buy
> Savings: $50 (60% off)
> Product type: Video game
34. Dyson V6 Animal Cord Free Vacuum
> Price: $249.99
> Store: Best Buy
> Savings: $500 (50% off)
> Product type: Vacuum
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35. Altec Lansing Boom Jacket 2
> Price: $69.99
> Store: Best Buy
> Savings: $200 (65% off)
> Product type: Speaker
36. SanDisk 64GB Extreme Plus
> Price: $39.99
> Store: Best Buy
> Savings: $133 (70% off)
> Product type: Flash drive
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37. LG 4K Ultra Blu-ray Player
> Price: $99.99
> Store: Best Buy
> Savings: $200 (50% off)
> Product type: Blu-ray player
38. Beats Studio2 Wireless Headphones
> Price: $159.99
> Store: Best Buy
> Savings: $381 (58% off)
> Product type: Headphones
39. Wonder Woman Blu-ray
> Price: $12.99
> Store: Amazon
> Savings: $23 (64% off)
> Product type: Movie
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40. Remington Ceramic Hair Dryer
> Price: $11.99
> Store: Amazon
> Savings: $08 (40% off)
> Product type: Hair dryer
41. The Body Shop Shea Gift Set
> Price: $12.00
> Store: Amazon
> Savings: $08 (40% off)
> Product type: Body wash
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42. Echo Dot (2nd Generation)
> Price: $29.99
> Store: Amazon
> Savings: $20 (40% off)
> Product type: Smart speaker
43. Wolverine Men’s Renton LX Waterproof Insulated Soft Toe Work Boot
> Price: $79.99
> Store: Sears
> Savings: $90 (53% off)
> Product type: Boots
44. Boys’ Hooded Winter Coat
> Price: $19.99
> Store: Sears
> Savings: $80 (80% off)
> Product type: Clothing
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45. Outdoor Life Men’s Flannel Shirt Jacket
> Price: $21.49
> Store: Sears
> Savings: $44 (67% off)
> Product type: Jacket
46. Levi’s Men’s Convertible Utility Jacket
> Price: $51.59
> Store: Sears
> Savings: $128 (71% off)
> Product type: Clothing
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47. Laura Scott Women’s Fleece Jacket
> Price: $15.00
> Store: Sears
> Savings: $45 (75% off)
> Product type: Clothing
48. Simply Styled Women’s Hooded Puffer Jacket
> Price: $56.00
> Store: Sears
> Savings: $84 (60% off)
> Product type: Jacket
49. Craftsman 276pc Mechanic’s Tool Set
> Price: $139.99
> Store: Sears
> Savings: $190 (58% off)
> Product type: Tool set
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50. Craftsman 270pc Mechanics Tool Set with 3-Drawer Chest
> Price: $129.99
> Store: Sears
> Savings: $150 (54% off)
> Product type: Tool set
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