A lot of media attention has been paid to Poweset’s "natural language search" as a potential competitor to Google.
The biggest problem for Powerset would appear to be that it comes to the game so late that trying to catch Microsoft (MSFT), Yahoo! (YHOO), and Google (GOOG), all of which are constantly upgrading their technology, would be almost impossible.
Now TechCrunch has written that the "demo" of the new search tech is hardly impressive and its done only in a controlled environment. The company also may not offer its service at all this year. That gives the larger companies a fair amount of time to decide whether they should add search features to offset Powerset’s model.
Doesn’t sound like Google is in any danger.
Douglas A. McIntyre can be reached at [email protected]. He does not own securities in companies that he writes about.