Technology

CNN.com Keeps Its Audience Advantage Over MSNBC.com (GE)(TWX)(NYT)

TVWhat is true on the air is also true on the web. CNN.com has a larger audience that MSNBC.com. It also hold a large advantage over the largest website of any American newspaper, NYTimes.com, according to Hitwise.

MSNBC.com CNN.com NYTimes.com
Week Ending Rank Among News Websites Market Share of News Visits Rank Among News Websites Market Share of News Visits Rank Among News Websites Market Share of News Visits
January, 2009 4 3.09% 3 3.39% 8 1.72%
February, 2009 4 2.91% 3 3.24% 8 1.78%
March, 2009 4 2.80% 3 3.13% 9 1.74%
April, 2009 4 2.96% 3 3.29% 8 1.74%
May, 2009 5 2.66% 3 3.08% 7 1.78%
Average for Jan 2009 – May 2009 4 2.88% 3 3.23% 8 1.75%
Relative Difference Jan 2009 vs. May 2009 -1 -14.09% 0 -9.29% 1 3.41%

Douglas A. McIntyre

 

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