When Nielsen Holdings PLC (NYSE: NLSN) released its third-quarter financial results before the markets opened on Tuesday, it said that it had $0.74 in earnings per share (EPS) and $1.57 billion in revenue. The consensus estimates from Thomson Reuters called for $0.76 in EPS and revenue of $1.59 billion. In the same period of last year, Nielsen posted EPS of $0.69 and $1.53 billion in revenue.
Revenues within the Watch segment for the third quarter of 2016 increased 6.4%, or 6.7% on a constant currency basis, to $761 million. Audience Measurement of Video and Text revenues increased 8.3%, or 8.5% on a constant currency basis, primarily due to ongoing investments and continued client adoption of the Total Audience Measurement framework.
Audio revenues decreased 2.8% on a reported and constant currency basis due to timing of deliveries. Marketing Effectiveness had another strong quarter, growing revenues by 27.9%, or 31.8% on a constant currency basis, due to continued investments in the product portfolio and clients’ growing demand for marketing return on investment and precision targeting tools.
Other Watch revenues decreased 14.6%, or 16.3% on a constant currency basis, due to the sale of the National Research Group, which was completed in the fourth quarter of 2015.
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In terms of guidance for the full year, the company expects to have EPS in the range of $2.73 to $2.79 and revenues growth of 3.5% to 4.0% on a constant currency basis. The consensus estimates call for $2.87 in EPS and $6.37 billion in revenue for the full year.
Mitch Barns, CEO of Nielsen, commented:
Our revenue grew in the third quarter, despite a more challenging environment, highlighting the strength of our balanced portfolio. In the Watch segment, market adoption of Total Audience continues to grow at a healthy clip. Digital Content Ratings are now fully syndicated and the industry is moving forward to a new ratings standard anchored by our Total Audience Measurement system, which is well-positioned to play an important role in the 2017 upfronts.
Shares of Nielsen were trading down more than 14% at $46.90 Tuesday morning, with a consensus analyst price target of $58.71 and a 52-week trading range of $42.90 to $55.94.
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