IPO Filing: Virgin Mobile USA INC.

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By Douglas A. McIntyre Published
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Tuesday was the filing date for Richard Bransons’s Virgin Mobile USA Inc.  The company is proposing an IPO for up to $100 million in securities sales, although this number can change as initial filings often include a mere token amount purely for filing purposes.

Sprint Nextel (S-NYSE) and Branson’s Virgin Group will own two different classes of stock, which will make this deal that much more complicated.  Terms were not disclosed, but it will have the ticker "VM" on the New York Stock Exchnage.  Underwriters have been listed as Lehman Brothers, Merrill Lynch, and Banc of America.

2006 revenues grew more than 10% from 2005 to roughly $1.1 Billion, although it still posted losses of $36.7 million. Its most recent subscriber date in 2007 showed some 4.88 million customers of prepaid wireless.

This will compete directly with Leap Wireless (LEAP-NASDAQ) and the filing comes two weeks on the heels of MetroPCS Communications Inc. (PCS-NYSE) IPO.  Despite the dual stock class and the tie-up of being locked into a borrowed network from Sprint, anything tied to Richard Branson seems to get its fair share of publicity.

Jon C. Ogg
May 2, 2007

Jon Ogg can be reached at [email protected]; he does not own securities in the companies he covers.

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About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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