Telecom & Wireless
New Research: Apple (AAPL) iPhone Will Wreck RIM (RIMM)
Published:
The Apple (AAPL) iPhone may do more damage to RIM (RIMM) more quickly than most analysts think.
According to Changewave’s most recent survey of 3,567 consumers, 55% of those who plan to get a new smartphone in the next 90 days will get an iPhone. That is up 21% points from the last survey.
RIM’s share of planned consumer purchases fell 6 points to 23%.
Changewave also found that "In another positive for the new 3G iPhone, better than one-in-two current iPhone owners (55%) say they’re Very Likely to buy the 3G iPhone for themselves or someone else in the future"
The research does say that RIM is working on new snartphone products to target the consumer market and that it has not been beaten to death. Yet.
Douglas A. McIntyre
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