The offer is simple: buy a new iPhone 5C or 5S, and AT&T will sell you an iPad for $200 below the retail price. You can even get $230 off a 16 GB iPad Mini, bringing the cost of that device down to $200.
To get the deal, customers need to sign up for a new two-year contract for the iPad. Of course, customers can get $100 off the price of any tablet just by agreeing to purchase one. For most of us, though, the $100 savings still amounts to real money.
The other part of the deal is that customers have to buy their new iPhones through AT&T’s Next installment plan, which means they’ll pay the full price of the phone over the course of the following two years at a rate of $27 a month. In other words, no subsidy on the cost of the phone.
Tablet sales growth is slowing down faster than PC sales growth, according to a report from Gartner. Tablet sales are projected to rise about 24% year-over-year in 2014 to a total of 256 million units. Sales are expected to grow by 25% to nearly 321 million units in 2015, an increase in the growth rate of just 4%.
PC shipments are slated to fall by about 2.9% year-over-year in 2014 but rise about 2.7% in 2015 to a total of more than 316 million units.
As a Gartner analyst noted, “The next wave of [tablet] adoption will be driven by lower price points than superior functionality.”
So, if you want a tablet and can live without wireless connectivity, just wait a little longer and there will be a WiFi-only tablet at a price you can afford that does not require a two-year data contract and a monthly payment for a new phone.
ALSO READ: Tablet Sales Run Into a Wall
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