Apple Short Interest Falls

Photo of Douglas A. McIntyre
By Douglas A. McIntyre Published
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Ahead of the introduction of Apple Inc.’s (NASDAQ: AAPL) new smartwatch, the short interest in the company with the largest market cap in the world fell. Short sellers may believe that Apple is not a promising target. Its stock is up 16% in the past three months, and early success of the Apple Watch could drive the price even higher.

Shares sold short in Apple’s stock as of March 31 were 64.7 million, which made it the 13th most shorted stock on Nasdaq, based on total share count. The number dropped by a million shares from March 15.

Unlike with many other companies, Apple’s short interest could be covered in one trading day. By contrast, that number for failed online game maker Zynga Inc. (NASDAQ: ZNGA), which has slightly more shares sold short than Apple at 73.2 million, is five.

The relatively large short interest in Apple has to have some foundation. Among the most likely explanations is an anticipation of a failure in sales of the Apple Watch product. The other is that Apple reports earnings on April 17. Even a slight miss of analysts’ forecasts for the first quarter of the calendar year could send Apple’s shares tumbling.

ALSO READ: Apple Watch Wait Time Up to 6 Weeks or More

If a Reuters report on early Apple Watch sales is accurate, short sellers may wish they had exited the stock early in the month. According to the news service:

Customers preordering Apple Inc’s smartwatch on Friday will have to wait at least a month for delivery, a sign of strong early demand for company chief Tim Cook’s first new major product.

People flocked to Apple’s stores around the world to get a close-up look at the Apple Watch, the tech company’s foray into the personal luxury goods market, with Apple predicting demand would exceed supply at product launch.

iPhone buyers have often waited for hours, or even days, to buy the latest edition from Apple retail stores. That was always a sign that demand had outrun supply. Apple Watch sales, so far, appear to have the long wait for delivery in common with Apple’s most successful product.

ALSO READ: RBC’s 6 Top Tech Stocks to Buy Ahead of Earnings

Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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