For Sprint, Many Shoppers But No Buyers

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By Douglas A. McIntyre Updated Published
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For Sprint, Many Shoppers But No Buyers

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Sprint (NYSE: S) is one of the most deeply wounded large American public companies. It sits dead last in the race for wireless subscribers, behind red-hot T-Mobile (NASDAQ: TMUS), AT&T (NYSE: T), and Verizon (NYSE: VZ). Major investor Softbank has been trying to unload all or part of the company.  The most recent tire-kickers are Berkshire Hathaway’s (NYSE: BRK-B) Warren Buffett and Liberty Media’s John Malone. The rumor is that they may put $10 billion to $20 billion into the troubled company.

Sprint’s market cap is $34 billion, so it is hard to see how an investment would work. It might go in as debt or as a preferred stock instrument. That could dilute current investors. However, news of the possible investment drove the stock higher by 4% to $8.55.

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Sprint recently talked to Charter Cable and Comcast (NASDAQ: CMCSA) about strategic partnerships. It appears those deals have not gone anywhere. Sprint has also had conversations about a merger with T-Mobile off and on for years. That deal would allow the combined operation to compete with behemoths AT&T and Verizon. However, T-Mobile might not want to be dragged down by Sprint’s problems.

Sprint’s revenue has been flat at $34 billion for the last three calendar years. The combined operating income over the same period is close to zero. T-Mobile has grabbed market share from Sprint over the same period. That may be because Sprint’s network and customer service are both rock bottom in most surveys of wireless customers.

Reuters wrote:

A significant cash infusion in Sprint would give the debt-laden company flexibility and resources to continue its turnaround and invest in its network, the sources said, which could help it better compete in the fierce U.S. wireless industry. It would also relieve pressure from it having to strike a deal with T-Mobile US Inc, a unit of Germany’s Deutsche Telekom AG, which it held talks with earlier this year, sources said.

On the other hand, the investment may be good money after bad. Softbank’s investment has not helped Sprint. There is no reason anyone else’s will.

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Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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