social media

social media Articles

TwitterRegularly, marketers debate whether advertising on social media can be a hazard. Ads on Twitter and Facebook can be mocked by members. Despite the chance for exposure to what may be millions...
TwitterOne of the tactics Twitter has adopted to increase its ad revenue is to put sponsored tweets among the normal tweets in people’s Twitter feeds. The tactic has backfired to a great extent, as...
ThinkstockClaiming to be the world’s largest digital coupon marketplace, RetailMeNot Inc. has filed for an initial public offering (IPO) and set an offering price range of $20 to $22 a share. The...
thinkstockTV represents the easiest way to get news, if the person seeking the news wants to expend as little effort as possible. Tapping the Internet or newspapers requires effort, and the desire to...
courtesy of Facebook Inc.People who believe that the news is sacred and that readers should decide which news is important and which is not will be hit by another new media tool to dash their wishes....
Brian Solis, via Wikimedia CommonsMark Zuckerberg might have had a tough time at the first annual Facebook Inc. (NASDAQ: FB) shareholder meeting this week, but he is learning to do the greatest...
courtesy of Facebook Inc.Periodically, new research shows that use and consumer “engagement” with Facebook Inc. (NASDAQ: FB) has fallen and is usually replaced by time people spend on some...
courtesy of Groupon Inc.Groupon Inc. (NASDAQ: GRPN) reported first quarter 2013 earnings after markets closed today. For the quarter, the daily deals company posted adjusted diluted earnings per...
ThinkstockThe Nasdaq and NYSE short interest for the end of November is out and it shows some serious changes in the social media sector. While Facebook Inc. (NASDAQ: FB) saw a huge drop in the short...
courtesy Facebook Inc.Last week Facebook Inc. (NASDAQ: FB) announced some changes to its policies on how the social network will use all the data it collects about its 1 billion users. In general,...
courtesy Facebook Inc.In a counter-intuitive development today, shares of Facebook Inc. (NASDAQ: FB) are up more than 11% as roughly 800 million newly tradable shares of the company’s stock hit the...
ThinkstockShares of Groupon Inc. (NASDAQ: GRPN) fell more than 3.5% yesterday, the day before the company is scheduled to report third quarter results. Today’s earnings report will mark the fourth...
Today’s collapse in Zynga Inc. (NASDAQ: ZNGA) shares was predictable given last night’s downward revision for quarterly earnings expectations. What was not predictable was today’s rise in...
The conventional wisdom says that China has no (or very few) users of social media sites like Facebook Inc. (NASDAQ: FB) and Twitter. But that wisdom may be off the mark. Internet research firm...
courtesy Facebook Inc.According to the latest data from advertising research firm TBG Digital, advertising is doing just fine for Facebook Inc. (NASDAQ: FB). The rates advertisers are paying for...