Companies & Brands
Companies & Brands Articles
The coronavirus pandemic has caught governments worldwide unprepared, and many enlisted the private sector to help. The United States was no different, with President Donald Trump even invoking the...
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Businesses spend millions of dollars on brand management and advertising in the hopes of making their products seem especially appealing in the eyes of consumers. To that end, ads can use puffery,...
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As companies around the world struggle to mitigate the damage caused by the coronavirus pandemic, executive leadership is being put to the test. CEOs are facing intense scrutiny for how and when they...
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Businesses of all sizes in America are facing an unprecedented crisis as a result of the COVID-19 pandemic. A U.S. Chamber of Commerce report found that 43% of small businesses believe they will not...
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The coronavirus was officially declared a pandemic nearly two months ago, and measures to contain its spread have resulted in companies of all sizes closing their doors and mostly remaining closed...
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Governments, at the state and federal levels, have taken unprecedented steps to combat the pandemic, acting to stop the spread of the coronavirus and mitigate the resulting economic fallout. The...
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Measures taken to slow the spread of COVID-19 have wrecked businesses, caused thousands of people to lose their jobs, and in general disrupted American society in unprecedented ways. These actions...
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On April 21, congressional leaders reached a bipartisan agreement on an aid bill that will provide nearly $500 billion in relief, most of it to small businesses hurt by measures taken to curb the...
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The COVID-19 pandemic has created both a public health and economic crises of historic proportions in the United States. Governments, at the state and federal levels, are taking unprecedented...
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The coronavirus pandemic has left some Americans unable to afford food and other basic needs. The U.S. Department of Labor reported that nearly 17 million workers, about 11% of the American...
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The COVID-19 pandemic is threatening to upend the economic order of the United States, causing upheaval in industries such as real estate, hospitality, retail, and transportation to name but a few. ...
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For many Americans, entrepreneurship seems like an attractive option. Owning your own business means not having to answer to a boss everyday and often a much higher earning potential than a salaried...
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Reputation is one of the most important assets a company can have, no matter what industry the company is in. Companies can spend millions of dollars each year on public relations, advertising, and...
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Thanks to advances in technology in recent years, a number of newer companies have achieved rapid growth and ascended the ranks of the Fortune 500. Amazon, for example, was founded in 1994 and now...
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For the nation’s largest companies, a highly-recognizable name can be an extremely valuable asset. However in the face of a public relations disaster, declining revenue, or major changes in...
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