Ram, Jeep Lead November Chrysler Sales to 13-Year High

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By Paul Ausick Updated Published
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2014 Ram 1500 EcoDiesel
courtesy of Chrysler Group
Year-over-year sales rose 20% at Fiat Chrysler Automobiles N.V. (NYSE: FCAU) in November to 170,839 units, the company’s best November sales level since 2001. The Chrysler, Jeep, Dodge, Fiat and Ram Truck brands all posted year-over-year gains for the month, with the Jeep brand posting a sales gain of 27% and its best November sales ever with 57,489 units sold.

The Ram pickup trucks posted a gain of 21% year-over-year with 40,864 units sold. That is the pickup’s best November sales ever. Adding in the cargo vans, Ram brand sales were up 31% year-over-year.

Ram pickups have a 55-month streak of year-over-year sales growth. For the first 11-months of the year, Ram has sold 395,567 pickups, a 23% gain year-over-year. Adding in van sales, the Ram brand has sold 420,511 units so far in 2014, up 27% year-over-year.

Jeep’s all-new Cherokee was introduced in October of 2013 and sales have been outstanding ever since, with growth numbers in the thousands of percent. That has now come to an end. Sales remain good — Jeep sold 16,945 Cherokees in November compared with 10,169 in November 2013, but that is up 67%. Year-to-date sales are still up more than 1,300%.

The company continues to tout sales of the all-new Chrysler 200, but only month-over-month sales are up — 115% — while year-over-year sales to date are down 13% for the model. Overall the Chrysler brand is up 30% year-over-year and had its best November since 2007.

Chrysler projected a seasonally adjusted annual rate of sales from all manufacturers at 17.5 million units for 2014, more than last month’s projection of 16.9 million. The company ended the month with 80 days supply of inventory, down from 84 days of supply at the end of October.

Kelley Blue Book forecast FCA’s November sales at 159,000, while Edmunds.com and WardsAuto both forecast a gain to 163,000. None of the estimates was really close.

FCA’s shares were up nearly 2.5% in premarket trading Tuesday to $13.02, which would set a new post-IPO high if its holds. The current post-IPO range is $7.20 to $12.85, and that high was set Monday.

ALSO READ: The Top-Selling Japanese Cars

Photo of Paul Ausick
About the Author Paul Ausick →

Paul Ausick has been writing for a673b.bigscoots-temp.com for more than a decade. He has written extensively on investing in the energy, defense, and technology sectors. In a previous life, he wrote technical documentation and managed a marketing communications group in Silicon Valley.

He has a bachelor's degree in English from the University of Chicago and now lives in Montana, where he fishes for trout in the summer and stays inside during the winter.

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