Ford (F) Runs Out Of Time

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By Douglas A. McIntyre Published
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It is Ford’s (F) turn to talk with the UAW. Negotiations with the other two US car companies are over.

But, Ford in negotiating from a position of hunger. Its sales have been down about 20% in each of the last two months. It trades at 10% of sales. The Japanese are not letting up in North America, and GM (GM) has a line of cars and small trucks that seems to be selling.

Ford has announced plans to close 16 plants in the US, but with its market share down to 15%, that may not be enough. The company may want to set up a health care fund like the one GM (GM) did. This would cut Ford’s annual costs, but might require the company to put up $30 billion. Ford has about $48 million on its balance sheet. That does not leave much money for carrying an ongoing deficit in it North American operations.

The issues around the UAW negotiations are clouded by the fact that both sides want to set costs, set work-force levels, and set a number of plants.

If Ford cannot get flexibility on costs, it will not be around to negotiate the next contract in 2011.

Douglas A. McIntyre

Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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