Altria

MO Q4 2025 Earnings

Reported Jan 29, 2026 at 7:04 AM ET · SEC Source

Q4 25 EPS

$1.30

BEAT +4.39%

Est. $1.25

Q4 25 Revenue

$5.85B

BEAT +27.85%

Est. $4.57B

vs S&P Since Q4 25

+16.8%

BEATING MARKET

MO +21.0% vs S&P +4.1%

Full Year 2025 Results

FY 25 EPS

$5.42

FY 25 Revenue

$23.28B

Market Reaction

Did MO Beat Earnings? Q4 2025 Results

Altria Group delivered a stronger-than-expected fourth quarter, posting adjusted diluted EPS of $1.30 against a consensus estimate of $1.25, a beat of 4.39%, while revenue of $5.85 billion topped expectations by 27.85% and climbed 29.4% year-over-yea… Read more Altria Group delivered a stronger-than-expected fourth quarter, posting adjusted diluted EPS of $1.30 against a consensus estimate of $1.25, a beat of 4.39%, while revenue of $5.85 billion topped expectations by 27.85% and climbed 29.4% year-over-year. The headline numbers, however, masked a more complicated picture: reported diluted EPS fell 63.1% to $0.66, dragged down by $1.30 billion in non-cash impairment charges tied to the NJOY e-vapor segment. The smokeable products business, Altria's core profit engine, saw Q4 net revenues slip 2.7% as domestic cigarette volumes fell 7.9%, with Marlboro's total category share retreating 1.5 points to 39.8% amid illicit e-vapor competition and discount-segment encroachment. Investors are weighing those structural pressures against the company's 20-year dividend growth record and a pending CEO transition. For 2026, Altria guided adjusted diluted EPS of $5.56 to $5.72, implying growth of 2.5% to 5.5%, with results expected to be back-half weighted.

Key Takeaways

  • Higher pricing in smokeable and oral tobacco segments partially offsetting volume declines
  • Fewer shares outstanding from $1 billion in share repurchases during 2025
  • Lower adjusted tax rate of 23.2% for full year 2025 vs. 24.2% prior year
  • Optimize & Accelerate initiative delivering cost savings
  • Equity income from ABI investment of $498 million for full year
24/7 Wall St

MO YoY Financials

Q4 2025 vs Q4 2024, source: SEC Filings

24/7 Wall St

MO Revenue by Segment

With YoY comparisons, source: SEC Filings

Q1 25 Q1 26

“2025 was a year of continued momentum for Altria, marked by strong financial performance, strategic progress across our smoke-free portfolio, new relationships in support of our long-term growth goals and significant cash returns to shareholders. For the full year, we grew adjusted diluted earnings per share by 4.4% and returned $8 billion to shareholders through dividends and share repurchases combined.”

— Billy Gifford, Q4 2025 Earnings Press Release