Dell & Tesco European PC Retail (DELL)

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By Douglas A. McIntyre Updated Published
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Dell (NASDAQ:DELL) and Tesco have announced that Dell notebook and desktop computers will become avaliable in Tesco stores starting next month.

Dell XPS and Inspiron products will be sold on the floor in Tesco stores primarily in the UK, but will also be sold in Ireland, Poland, Czech Republic, and Slovakia.

Dell’s head of the EMEA region has noted that this will put another 13 million retail shoppers per week in Tesco stores with the opportunity to buy a PC.  This is also an expansion of Dell’s retail store sales initiative after it has similar deals in the U.S. with 2007 announcements to put PC’s on retail floors at Wal-Mart and Best Buy. It also signed a pact with Gome in China to sell PC’s in those retail electronics stores throughout China.  It also earlier this year signed similar pacts with Carphone Warehouse in the U.K. and Bic Camera in Japan.

Jon C. Ogg
December 21, 2007

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About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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