Apple (AAPL) Hits All-Time High Ahead Of Holiday

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By Douglas A. McIntyre Published
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Only good news for Apple (AAPL). At least that is how Wall St. looks at the holiday prospects for the maker of Macs, iPods, and iPhones. Apple’s shares hit $199.33, an all-time high, up from a 52-week low of $76.77.

Industry analysts are now predicting that the consumer electronics company has sold five million iPhones. That would put it half way to hitting its target of ten million by the end of 2008. If the handset has done that well so far, it is almost certain to eclipse the company’s forecast.

While overall portable media player sales appear to have been modest for the holidays, NPD Group says that the iPod is the one exception. That means sales are not only going well, but the Apple devices would appear to be taking market share.

Mac sales also are extremely strong if activity on Amazon (AMZN) is any indication. Of the top 25 computers being sold on the huge e-commerce site, eight are Macs or Mac-related products. Only HP (HPQ) is ahead of that with nine products on the list.

Steve Jobs got his holiday wish.

Douglas A. McIntyre

Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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