As Gas Prices Drop, Yankees Stay Home And Buy Fewer Cars (XOM)(F)(GM)

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By Douglas A. McIntyre Updated Published
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Batmobile512Last summer, a gallon of gas cost over $4. Now the prices has dropped below two bucks and is still falling. The sharp drop in crude oil is to blame.

Intuition would say that people should drive more as the price at the pump plummets, but it is not working out that way.

According to MarketWatch, "Even though prices at the pump are now about 45% lower than they were a year ago and significantly below $2 a gallon, 52% of Americans told Gallup that they have not gone back to their old gas-guzzling ways." Poor people are driving even less that rich ones. They are probably still concerned about their jobs and mortgage payments.

The average citizen may realize that while gas is down now, it is going back up. Lower profits on cheap oil will keep companies such as Exxon Mobil (XOM) from spending more on exploration. That will keep the number of barrels of oil coming out of the ground relatively low. OPEC nations need higher crude prices to keep their economies running. Oil supply will almost certainly be cut again nearly next year.

There is another reason, and perhaps a more important one, that drivers are sitting at home. The less mileage put on a car, the longer its lasts. That pushes the need to spend a lot of money on a new vehicle out several months. Good for the pocket book, but bad for car sales. Another reason Ford (F) and GM (GM) should be worried about 2009.

Douglas A. McIntyre

Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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