Gasoline Prices Plunge

Photo of Douglas A. McIntyre
By Douglas A. McIntyre Published
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Gas prices often rise  in August as Americans take to the road. The prices sometimes peak on Labor Day. The three-day weekend is the last chance to vacation for the summer.

But the rise in prices has not materialized. Price per gallon in the US fell sharply last week, down $.073 from two weeks earlier. The average cost of a gallon of gasoline plunged to $2.6979, according to the Lundberg Survey. Part of the reason may be that drivers are still worried about their finances. It also may be due to an increase in refining activity. Either way, with the slackening demand that is likely to happen in the fall and summer driving disappears, prices could go even lower.

This drop will likely fuel more concerns about deflation. Gas usage is so large a part of consumer spending that the government often backs it out when looking at total monthly numbers.

But, backing the number out does not make it any less significant. The cost for the average American to live day-to-say appears to continue to drop. Fed monetary policy is likely to keep downward pressure on the prices of most goods and services. That helps make the case for deflation more powerful.

The good luck for American consumers is that they are not making much more money this year than the did last, so a very slow increase in the cost of living means that belt-tightening will not have to be severe for the balance of 2011 as it was the last two years.

The other cause for the drop in gas prices is not so encouraging. People who are out of work do not drive as much.  Some people who have been out of work for extended periods may not drive at all–they may not even have cars. The price of gasoline may continue to drop throughout the year, but the causes are not entirely positive.

Douglas A. McIntyre

Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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