Unlike most other PC manufacturers Acer is in high-growth mode. Acer’s shipments last year went up 22%, a rate more than double the industry’s. Acer’s growth in the third quater of this year was also better than its rivals. In short order, Acer may pass Lenovo for third place among PC companies, putting it behind only HP and Dell.Acer, based in Taiwan, has a fairly low cost base. This helps it sell inexpensive machines in markets like China and India.But, what about the US. Acer now runs inserts in major US newspapers. Acer’s share here is 3.3% but it has been rising. The company now has reselling arrangements with Wal-Mart, Best Buy, Office Depot, CDW, and Amazon.com. In other words, Acer PC are now widely available in the US. Although the company has not set up a direct marking internet operation in the US, it would not be surprising to see that over the next year.Dell did not need to worry about anything else, but it has not worked out that way.Douglas A. McIntyre can be reached at [email protected]. He does not own shares in companies that he writes about.
Another Problem For Dell: Acer (DELL)(HPQ)(WMT)(AMZN)
Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.
McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.
His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.
A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.
TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.
McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.
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