Yahoo! And Microsoft Negotiate In Plain Sight

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By Douglas A. McIntyre Published
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According to MarketWatch, Terry Semel, Yahoo!’s (YHOO) CEO, spent most of a recent presentation talking about the common interests of his company and Microsoft (MSFT). Semel described why the companies "have a shared interest in both presenting properly licensed content, and in setting firm standards for purchasing online ads."

According to Reuters, Microsoft’s (MSFT) CEO Steve Ballmer was spending the day saying that a large acquisition was possible for the world’s largest software company. "In general, though (we focus on) smaller deals, we are open to large acquisitions".

The press has reported that negotiations between the companies ended some time ago. But, that is still hard to believe.

Yahoo!’s revenue growth is now only 10% in a good quarter. Hitwise reported that in April, Yahoo!’s share of the US search market dropped to 20.73% from 22.21% in April last year. Microsoft’s search share was even worse. It fell to 8.46% from 12.59% in April-over-April figures. Google’s (GOOG) share rose to 65.26% from 58.64% a year ago.

Without a merger, both Yahoo! and Microsoft search would seem to have very little future. It is easy to say that the two company cultures would clash or that software and internet companies cannot live under one roof. But, two dying men clinging to one life raft may view the world a little differently than when they are on dry land.

Douglas A. McIntyre

Photo of Douglas A. McIntyre
About the Author Douglas A. McIntyre →

Douglas A. McIntyre is the co-founder, chief executive officer and editor in chief of 24/7 Wall St. and 24/7 Tempo. He has held these jobs since 2006.

McIntyre has written thousands of articles for 24/7 Wall St. He is an expert on corporate finance, the automotive industry, media companies and international finance. He has edited articles on national demographics, sports, personal income and travel.

His work has been quoted or mentioned in The New York Times, The Wall Street Journal, Los Angeles Times, The Washington Post, NBC News, Time, The New Yorker, HuffPost USA Today, Business Insider, Yahoo, AOL, MarketWatch, The Atlantic, Bloomberg, New York Post, Chicago Tribune, Forbes, The Guardian and many other major publications. McIntyre has been a guest on CNBC, the BBC and television and radio stations across the country.

A magna cum laude graduate of Harvard College, McIntyre also was president of The Harvard Advocate. Founded in 1866, the Advocate is the oldest college publication in the United States.

TheStreet.com, Comps.com and Edgar Online are some of the public companies for which McIntyre served on the board of directors. He was a Vicinity Corporation board member when the company was sold to Microsoft in 2002. He served on the audit committees of some of these companies.

McIntyre has been the CEO of FutureSource, a provider of trading terminals and news to commodities and futures traders. He was president of Switchboard, the online phone directory company. He served as chairman and CEO of On2 Technologies, the video compression company that provided video compression software for Adobe’s Flash. Google bought On2 in 2009.

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